Entry Requirement of BA Hons in Marketing in Imperium International College Malaysia
Into Year 1 A-Levels: Minimum pass in any 2 subjects, and a pass in Mathematics and English at O-Levels/equivalent or STPM or any equivalent qualification: Pass with a minimum Grade C (GP 2.0) in any 2 subjects, and a pass in Mathematics and English at SPM level/equivalent
(The requirement to pass Mathematics and English subjects at SPM level for candidate in category STPM/STAM/equivalent can be waived should the qualifications contain Mathematics and English subjects with equivalent/higher achievement.) or Foundation or any equivalent qualification: Pass with a minimum CGPA of 2.0 or Unified Examination Certificate (UEC): Pass with a minimum Grade B in 5 subjects, including Mathematics and English
Into Year 2 Diploma or Advanced Diploma (Level 4 or 5 of MQF) or any equivalent qualification: Pass with a minimum CGPA 2.0 or Diploma in Accountancy / Diploma in Business from Imperium International College: Pass with a minimum CGPA 2.0 or Any other equivalent Diploma: Pass with a minimum CGPA2.0
(Note: For non-IIC diploma programmes, the entry into year 2 will depend on the number of exemptions granted)
Course Outline
Course Outline of BA Hons in Marketing in Imperium International College Malaysia
YEAR 1
Economics for Business and Management
Introduction to Accounting and Finance
Introduction to Business Law
Academic Skills
Marketing Essentials
Analysis of Business
Introduction to People, Organisation and Management
Information Technology for Business
Hubungan Etnik / Bahasa Melayu Komunikasi 2
Strategic Planning for Entrepreneurs
YEAR 2
Business to Business Marketing
International Business
Systems and Operations Management
Marketing Communications
Business Research Methods
Consumer Behaviour
Asian Entrepreneurship and Innovation
Tamadun Islam dan Tamadun Asia / Pengajian Malaysia 3
