KOLEJ MDIS MALAYSIA

Entry Requirement of Bachelor of Science (Honours) in Marketing 3+0 in Collaboration with Bangor University, UK in KOLEJ MDIS MALAYSIA Malaysia

1    A pass in Sijil Tinggi Pelajaran Malaysia (STPM) with a minimum grade C (GP 2.00) in any 2 subjects, and a pass in Mathematics and English at Sijil Pelajaran Malaysia (SPM) level or any equivalent qualification; OR
2    A pass in Sijil Tinggi Agama Malaysia (STAM), with a minimum Grade of Jayyid, and a pass in Mathematics and English at SPM level; OR
3    Pass Unified Examination Certificate (UEC) with 5 credits; OR
4    Pass Matriculation/Foundation/Pre-university with a minimum of CGPA of 2.00 out of 4.00 or any equivalent qualification; OR
5    Any qualifications equivalent to Diploma (Level 4, MQF) or advanced diploma (Level 5, MQF); OR
6    Other related equivalent qualifications recognised by the Government of Malaysia.
International students are required to achieve a minimum score of 6.0 (5.5) for International English Language Testing System (IELTS) or its equivalent.
Note: The condition of pass in Mathematics and English at SPM for candidates in category 1 and 2 can be exempted if the said qualification contains Mathematics and English subjects and the results are equivalent / higher than the pass requirements at SPM.

Career Opportunity of Bachelor of Science (Honours) in Marketing 3+0 in Collaboration with Bangor University, UK in KOLEJ MDIS MALAYSIA Malaysia

• Marketing or Sales Managers
• Market Research Analysts
• Advertising and Promotions Manager
• Advertising Account Executive
• Media Buyer
• Media Planner
• Social Media Manager 

Course Outline of Bachelor of Science (Honours) in Marketing 3+0 in Collaboration with Bangor University, UK in KOLEJ MDIS MALAYSIA Malaysia

Core

1. Business Analytics
2. Management and Financial Accounting
3. CORE Economics
4. Marketing
5. Tutorials in Marketing
6. Principles of Business Management
7. Business Information Systems
8. Operations Strategy
9. Leadership and Human Resource Management
10. Law for Business
11. Entrepreneurship, Capital and Firm.

Specialisation

1. Marketing Communication
2. The Marketing of Services
3. Consumer Behaviour
4. Marketing Research
5. Brand Management
6. Marketing Strategy and Management
7. e-Marketing
8. Customer Insight Project
9. International Marketing
10. Trends in Marketing

Elective

1. Statistical Methods
2. Economics for Managers
3. Personal Finance
4. Evolution of Management Thought
5. Strategic Management
6. Globalization and Multinational Corporations

Compulsory

1. Bahasa Melayu Komunikasi 2 (International Students) or Penghayatan Etika dan Peradaban (Local Students)
2. Philosophy and Current Issues
3. Bahasa Kebangsaan A* or Entrepreneurship
4. Moral Studies
5. Community Service