Sunway University Logo

Sunway University

Rating:
★★★★★
★★★★★
Courses
63
Scholarship
Yes
View
439
QS World University Rankings:
601-650
Times Higher Education World University Rankings:
800-1000

BSc (Hons) Marketing Fees Structure, Admission, Intake, Deadline

  Study Mode FULL TIME
  Level UNDER-GRADUATE
  Duration 3 years
  Intake JAN,APR,AUG
Apply Here View all courses
Career Opportunity

Career Opportunity of BSc (Hons) Marketing in Sunway University Malaysia

  • Chief Executive Officer
  • Chief Marketing Officer
  • Product Manager
  • Brand Consultant
  • Supply Chain Manager
  • Key Accounts Specialist
  • Retail Expert
  • Consumer Research Analyst
  • Advertising & Promotions Specialist
  • Marketing Consultant Professional
  • Management Consultant Professional
  • Customer Relationship Manager
Course Outline

Course Outline of BSc (Hons) Marketing in Sunway University Malaysia

YEAR 1

  • Accounting for Decision Making
  • Introductory Economics
  • Principles & Practice of Management
  • Principles of Marketing
  • Business Statistics
  • English for Business
  • Principles of Business Finance
  • Business Law

YEAR 2

  • Consumer Behaviour
  • Marketing Management
  • Marketing Channels
  • Marketing Research
  • Integrated Marketing Communication
  • Relationship Marketing
  • Services Marketing
  • Communication Skills

YEAR 3

  • Research Project (Part 1)
  • Research Project (Part 2)
  • International Marketing
  • Strategic Marketing
  • Internship
  • Business to Business Marketing
  • Marketing Planning and Execution
  • Digital Marketing
  • Business Ethics & Social Responsibilities
Entry Requirement

Entry Requirement of BSc (Hons) Marketing in Sunway University Malaysia

STPM
Average C or CGPA 2.00 (minimum 2 Principals)

A-Level
Minimum 12 points (Minimum Grade D in at least 2 subjects)

Australian Matriculation
ATAR 55

Canadian Matriculation
55%

Monash University Foundation Year
55%

Sunway Foundation in Arts
CGPA 2.0

Sunway Foundation in Science Technology
CGPA 2.0

*Sunway Diploma
CAVG 50% or CGPA 2.0
* Students may obtain advanced standing if credit transfer requirements are met.

Unified Examination Certificate
Maximum 28 points from 5 subjects (all Grade Bs) and a Pass in Mathematics subject

International Baccalaureate
Completed with minimum 24 points (excluding bonus points)

Specific Requirements

Pass in Mathematics at SPM or its equivalent

Any other qualifications will be considered on a case-to-case basis

Similar Courses

SEGi UNIVERSITY

SEGi UNIVERSITY

Selangor Private Institution Rating:
★★★★★
★★★★★
Asia Pacific University of Technology & Innovation

Asia Pacific University of Technology & Innovation

Kuala Lumpur Private Institution Rating:
★★★★★
★★★★★
Imperium International College

Imperium International College

Kuala Lumpur Private Institution Rating:
★★★★★
★★★★★
UCSI University

UCSI University

Negeri Sembilan Private Institution Rating:
★★★★★
★★★★★
SEGi UNIVERSITY

SEGi UNIVERSITY

Selangor Private Institution Rating:
★★★★★
★★★★★
Malaysia Institute For Supply Chain Innovation

Malaysia Institute For Supply Chain Innovation

Selangor Private University Rating:
★★★★★
★★★★★
Management and Science University

Management and Science University

Private University Rating:
★★★★★
★★★★★
Swinburne University of Technology

Swinburne University of Technology

Sarawak Foreign University Rating:
★★★★★
★★★★★
HELP University

HELP University

Kuala Lumpur Private Institution Rating:
★★★★★
★★★★★
Nilai University

Nilai University

Negeri Sembilan Private Institution Rating:
★★★★★
★★★★★
View all

Sunway University Popular Courses

Top Streams:
Chemical Engineering Creative Hospitality Information Technology Computer Science Graphic Design Software Entrepreneurship Applied Science Medical Science Biotechnology Communication Analytics Public Relations and Event Management Psychology View All

Enquiry Now for Admission

Copyrights © 2024-25 Education Malaysia. All rights reserved.

Need any help
Chat with us
whatsapp
whatsapp
Talk to Our Expert Counsellors
Hi! Click one of our Counsellors below to chat on WhatsApp