Universiti Tunku Abdul Rahman UTAR

Universiti Tunku Abdul Rahman UTAR

Courses
105
Scholarship
Yes

Bachelor of Communication (Honours) Public Relations   APPLY

  Study Mode
FULL TIME
  Level
UNDER-GRADUATE
  Duration
3 years (Full-time)
  Intake
January, May, October
  Tution Fees
N/A

UTAR Bachelor of Communication (Honours) Public Relations addresses the needs of the communication industry for public relations professionals who have technical competence as well as an appreciation of the role of Public Relations in Malaysia within a global environment. 

It emphasises in-depth understanding of communication theories. In terms of application, students will prepare news releases as well as produce audio-visual presentations and media kits. They will learn to organise press conferences, campaign and analyse social media. 

Students are also introduced to fundamentals of advertising such as copywriting and media planning in order to develop an understanding of the advertising profession and industry. Students are placed under an industrial training programme in companies in the communication industry or in the communication section of various organisations.  

CAREER PROSPECTS

  • Marketer
  • Brand Executive
  • Press Liaison Executive
  • Corporate Communication Executive
  • Public Affair Executive
  • Social Media Executive
  • Specialists in Public Relations

ENTRY REQUIREMENTS

  • Sijil Tinggi Persekolahan Malaysia (STPM)
  • Unified Examination Certificate (UEC)
  • A-Levels
  • South Australian Matriculation (SAM)
  • Canadian Pre-University (CPU)

English Language Requirement(International Students)

 

Recognised Tests   Undergraduate

International English Language Testing System (IELTS)

 
 
 
5.0
 
 

Internet-based Testing (iBT) - new TOEFL

 
 
 
 
42
Cambridge English     154   
Pearson Test of English (PTE)     47 
Malaysia University English Test (MUET)      Band 3

English Language Requirements (Malaysian students)

 

Recognised Tests   Undergraduate  

International English Language Testing System (IELTS)

 
 
 
5.0
 
 
 
Internet-based Testing (iBT) - new TOEFL   42  
SPM English Language / O-level English Language      Credit     
MUET      Band 3     
UEC English Language      Grade B     

Foundation in Arts
APPLY

FULL TIME | January, May, October

Foundation in Science
APPLY

FULL TIME | January, May, October

Bachelor of Accounting Hons
APPLY

FULL TIME | January, May, October

Bachelor of Business Administration
APPLY

FULL TIME | January, May, October

Bachelor of Commerce Honours Accounting
APPLY

FULL TIME | January, May, October

Bachelor of Finance Honours
APPLY

FULL TIME | January, May, October

Bachelor in International Business Hons
APPLY

FULL TIME | January, May, October

Bachelor of Marketing Honours
APPLY

FULL TIME | January, May, October

Bachelor of Science Honours Actuarial Science
APPLY

FULL TIME | January, May, October

Bachelor of Arts Honours English Education
APPLY

FULL TIME | January, May, October

Bachelor of Communication Honours Advertising
APPLY

FULL TIME | January, May, October

Bachelor in Early Childhood Education Hons
APPLY

FULL TIME | January, May, October

Bachelor of Social Science Honours Psychology
APPLY

FULL TIME | January, May, October

Bachelor of Science Hons Game Development
APPLY

FULL TIME | January, May, October

Bachelor Of Chemical Engineering Hons
APPLY

FULL TIME | January, May, October

Bachelor Of Civil Engineering Hons
APPLY

FULL TIME | January, May, October

Bachelor of Electronic Engineering
APPLY

FULL TIME | January, May, October

Bachelor Of Mechanical Engineering Hons
APPLY

FULL TIME | January, May, October

Bachelor in Computer Science Hons
APPLY

FULL TIME | January, May, October

Bachelor of Information Systems Hons
APPLY

FULL TIME | January, May, October

Bachelor of Software Engineering Hons
APPLY

FULL TIME | January, May, October

Bachelor of Science Honours Biochemistry
APPLY

FULL TIME | January, May, October

Bachelor of Biotechnology Hons
APPLY

FULL TIME | January, May, October

Bachelor of Science Honours Chemistry
APPLY

FULL TIME | January, May, October

Bachelor of Science Honours Physics
APPLY

FULL TIME | January, May, October

Bachelor of Nursing
APPLY

FULL TIME | May, October

Bachelor of Physiotherapy (Hons.)
APPLY

FULL TIME | January, May, October

Bachelor of Science Honours Dietetics
APPLY

FULL TIME | January, May, October

Bachelor of Environmental Health (Hons)
APPLY

FULL TIME | January, May, October

Bachelor of Science (Honours) Food Science
APPLY

FULL TIME | January, May, October

Bachelor of Arts (Honours) English Language
APPLY

FULL TIME | January, May, October

Bachelor of Arts (Honours) Chinese Studies
APPLY

FULL TIME,PART TIME | January, May, October

Bachelor of Arts (Honours) Digital Animation
APPLY

FULL TIME | January, May, October

BA Hons Game Design
APPLY

FULL TIME | January, May, October

Bachelor of Science (Honours) Microbiology
APPLY

FULL TIME | January, May, October

Bachelor of Science (Honours) Food Science
APPLY

FULL TIME | January, May, October

Master of Architecture
APPLY

FULL TIME,PART TIME,BY COURSE WORK | May (Full-Time Mode)

Master of Business Administration
APPLY

FULL TIME,PART TIME,BY COURSE WORK |

Master of Engineering (Electrical)
APPLY

FULL TIME,PART TIME,BY COURSE WORK | Jan, May

Master of Engineering (Electronic System)
APPLY

FULL TIME,PART TIME,BY COURSE WORK | Jan, May, September

Master of Engineering (Mechanical)
APPLY

FULL TIME,PART TIME,BY COURSE WORK | Jan, May

Master of Environmental Technology
APPLY

FULL TIME,PART TIME,BY COURSE WORK | Jan & May

Master of Mathematics
APPLY

FULL TIME,PART TIME,BY COURSE WORK | Full Time : Min 1.5 years - Max 4 years Part Time : Min 2 years - Max 6 years

Master of Project Management
APPLY

FULL TIME,PART TIME,BY COURSE WORK | Jan (Part-time) May (Full-time & Part Time Mode)

Master of Real Estate Development
APPLY

FULL TIME,PART TIME,BY COURSE WORK | May & Septermber

Master of Strategic Communication
APPLY

FULL TIME,PART TIME,BY COURSE WORK | January, May & September

Master of Arts (Communication)
APPLY

FULL TIME,PART TIME,BY RESEARCH WORK | Throughout the year

Master of Engineering Science
APPLY

FULL TIME,PART TIME,BY RESEARCH WORK | Throughout the year

Master of Medical Science
APPLY

FULL TIME,PART TIME,BY RESEARCH WORK | Throughout the year

Master Of Philosophy ( Social Science)
APPLY

FULL TIME,PART TIME,BY RESEARCH WORK | Thoughtout the year

Master of Science (Research)
APPLY

FULL TIME,PART TIME,BY RESEARCH WORK | Thoughtout the year

Master of Science (Computer Science)
APPLY

FULL TIME,PART TIME,BY RESEARCH WORK | Thoughtout the day

Master of Philosophy
APPLY

FULL TIME,PART TIME,BY RESEARCH WORK | Thoughtout the year

Doctor of Philosophy
APPLY

FULL TIME,PART TIME,BY RESEARCH WORK | throughout the year

Doctor of Philosophy (Computer Science)
APPLY

FULL TIME,PART TIME,BY RESEARCH WORK | throughout the year

Doctor of Philosophy (Creative Arts)
APPLY

FULL TIME,PART TIME,BY RESEARCH WORK | throughout the year

Doctor of Philosophy(Engineering)
APPLY

FULL TIME,PART TIME,BY RESEARCH WORK | throughout the year

Doctor of Philosophy (Medical Science)
APPLY

FULL TIME,PART TIME,BY RESEARCH WORK | throughout the year

Doctor of Philosophy Science
APPLY

FULL TIME,PART TIME,BY RESEARCH WORK | Thoughtout the year

Doctor of Philosophy (Social Science)
APPLY

FULL TIME,PART TIME,BY RESEARCH WORK | throughout the year
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