Overview of Bachelor of Business Management (Hons) Double Degree in SEGi UNIVERSITY Malaysia
Overview:
The Bachelor of Business Management (Hons) is designed to provide you with skills and knowledge across a range of business disciplines with emphasis on management skills. It prepares you in all aspects of business operations and management through a perfect balance of conceptual academic structure and hands-on practical experience.
This double degree programme is a collaboration between SEGi and University of Lanchasire, UK. Therefore, graduates will receive two parchments upon graduation. You can choose an area of specialization in the final year to gain a competitive edge when you enter the workforce. The specialisations are:
General Management
Financial Management
Marketing Management
Human Resource Management
Programme Structure
Programme Structure of Bachelor of Business Management (Hons) Double Degree in SEGi UNIVERSITY Malaysia
Programme Structure:
Year 1
Year 2
Year 3
Personal Development & Communication Skills
Quantitative and Statistical Methods
Principles of Economics
Business Management
Financial Accounting 1
Global and Applied Economics
Consumer Behaviour
Information Technology and System
Innovative & Creative Skills in Business
Understanding Markets and Consumers
International Business
Business Communication
Managing Organisation
Customer Relationship Management
Financial Management 1
Research Methodology
Business Law
Negotiations & Conflict Management
E-Commerce
Introduction to Strategic Management
Environmental Management and Technology
Business Ethics
Business-Government Relations
Management Accounting
Entrepreneurship
Strategic and Change Management
Business Research Project
Specialisation: Financial Management
Specialisation: Human Resource Management
Financial Management 2
Corporate Finance
International Finance: Markets & Management
Investment Decision
Financial Auditing
Financial Reporting
Human Resource Management
Human Resource Management 2
Re-sourcing of Human Resource 1
Re-sourcing of Human Resource 2
Employment Relations
Specialisation: Marketing Management
Specialisation: General Management
Relationship Marketing
Marketing Communication and Advertising
Practices
Marketing Principles, Directions and
Applications
Planning for Media, Direct and Online
Marketing
Critical Issues and Innovative Marketing
Operation and Quality Management
Human Resource Management
Corporate Finance
Corporate Strategy
International Finance: Markets & Management
Entry Requirement
Entry Requirement of Bachelor of Business Management (Hons) Double Degree in SEGi UNIVERSITY Malaysia
Entry Reqirement:
A pass in STPM, with a minimum Grade C (GP 2.00) in any 2 subjects, and a pass in Mathematics and English at SPM level or any equivalent qualifications; OR
A pass in STAM, with a minimum grade of Jayyid, and a pass in Mathematics and English at SPM level; OR
Any qualifications equivalent to Diploma or Advanced Diploma (Level 4 or 5, MQF); OR
Matriculation/ Foundation qualification with a minimum CGPA of 2.00 out of 4.00, or any equivalent qualification
International students are required to achieve a minimum score of 5.5 for IELTS OR its equivalent (SEGi’s EPT / IEP)
Career Prospects
Career Prospects of Bachelor of Business Management (Hons) Double Degree in SEGi UNIVERSITY Malaysia
Career Prospects:
Graduates of the Bachelor of Business Management (Hons) programme will be qualified to apply for positions in business industry and government. The skills and knowledge acquired during the programme are applicable to roles in almost any organisation, opening up career opportunities to work in roles including: Administration, Business advice/development General management, planning and development, International banking, Consumer finance, Economic analysis, Financial analysis, Accounting, Risk management, Market research, Marketing, Human resource management, Employee relations/ industrial relations.
