Detail Of Business Management

About the Programme

By pursuing the ARU Business Management programme, students will get a thorough grounding in areas that underpin all successful modern organisations, including human resource, operations, marketing and finance. Students will also explore current issues in the world of business framed within the context of the 4th Industrial Revolution, such as the Internet of Things, globalisation, sustainability, convergence of emerging technologies and social change. Students will also undergo workplace experiential learning during an internship with a commercial firm during the industrial training module of this programme.

Throughout your Business Management degree, you will also benefit from lectures and seminars on block chain, data analytics, machine learning, resume preparation, job-hunting, using social media to enhance your professional profile and more.

Why ARU Bachelor of Arts (Hons) Marketing @ Imperium International College?

 International Affiliations – Our affiliations with Anglia Ruskin University (ARU) allows students entry to a globally recognised ARU Degree in Marketing

 Comprehensive Scholarships – To date, we have given out approximately RM2 million in scholarships. This will allow students to focus completely on studies without having any financial worries

 Career-Ready Graduates – We place great emphasis on developing student skills (theoretical and practical) that are based on industrial real-world practices. These practices are implemented through a variety of assessment and exercises in the programme

 Industry Relevant – Our learner-centered curriculum design focuses on a syllabus that places emphasis on developing student’s hands-on skills to improve practical application and experience that are essential for entering the workforce as competent professionals

PROGRAMME STRUCTURE

YEAR 1
Economics for Business and Management
Introduction to Accounting and Finance
Introduction to Business Law
Academic Skills
Marketing Essentials
Analysis of Business
Introduction to People, Organisation and Management
Information Technology for Business
Hubungan Etnik / Bahasa Melayu Komunikasi 3
Strategic Planning for Entrepreneur

YEAR 2
Business Economics
International Business
Enterprise and Entrepreneurial Management
Systems and Operations Management
Business Research Methods
Improving Organisational Performance
Consumer Behaviour
Asian Entrepreneurship and Innovation
Tamadun Islam dan Tamadun Asia / Pengajian Malaysia 3
Malaysian Economy

YEAR 3
Organisational Change Management
Strategic Management Analysis
Sustainable Management Futures
International Intercultural Management
Strategic Management in Action
Marketing Consultancy
Undergraduate Major Project (Desk Based)
Community Services
Internship (3 Months)

ENTRY REQUIREMENTS

Into Year 1
A-Levels: Minimum pass in any two subjects, and a pass in Mathematics and English O-Levels/equivalent
or
STPM or any equivalent qualification: Pass with a minimum Grade C (GP 2.0) in any 2 subjects, and a pass in Mathematics and English at SPM level/equivalent
(The requirement to pass Mathematics and English subjects at SPM level for candidate in category STPM/STAM/equivalent can be waived should the qualifications contain Mathematics and English subjects with equivalent/higher achievement.)
or
Foundation or any equivalent qualification: Pass with a minimum CGPA of 2.0
or
Unified Examination Certificate (UEC): Pass with a minimum Grade B in 5 subjects, including Mathematics and English

Into Year 2
Diploma or Advanced Diploma (Level 4 or 5 of MQF) or any equivalent qualification: Pass with a minimum CGPA 2.0
or
Diploma in Accountancy / Diploma in Business from Imperium International College: Pass with a minimum CGPA 2.0
or
Any other equivalent Diploma: Pass with a minimum CGPA2.0
(Note: For non-IIC diploma programmes, the entry into year 2 will depend on the number of exemptions granted)

ENGLISH LANGUAGE REQUIREMENTS

Into Year 1
A-Levels: Minimum pass in any two subjects, and a pass in Mathematics and English O-Levels/equivalent
or
STPM or any equivalent qualification: Pass with a minimum Grade C (GP 2.0) in any 2 subjects, and a pass in Mathematics and English at SPM level/equivalent
(The requirement to pass Mathematics and English subjects at SPM level for candidate in category STPM/STAM/equivalent can be waived should the qualifications contain Mathematics and English subjects with equivalent/higher achievement.)
or
Foundation or any equivalent qualification: Pass with a minimum CGPA of 2.0
or
Unified Examination Certificate (UEC): Pass with a minimum Grade B in 5 subjects, including Mathematics and English

Into Year 2
Diploma or Advanced Diploma (Level 4 or 5 of MQF) or any equivalent qualification: Pass with a minimum CGPA 2.0
or
Diploma in Accountancy / Diploma in Business from Imperium International College: Pass with a minimum CGPA 2.0
or
Any other equivalent Diploma: Pass with a minimum CGPA2.0
(Note: For non-IIC diploma programmes, the entry into year 2 will depend on the number of exemptions granted)

ENGLISH LANGUGAE REQUIREMENTS

IELTS – 6.0
or
TOEFL – 500
or
SPM – Grade C
or
1119 (GCE O-Levels) – Grade C
or
UEC – Grade B6