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SEGi UNIVERSITY

SEGi UNIVERSITY

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BA (Hons) Visual Communication Design

  Study Mode FULL TIME
  Level UNDER-GRADUATE
  Duration 3 Years
  Intake
Intake Deadline
N/A N/A
Overview

Overview of BA (Hons) Visual Communication Design in SEGi UNIVERSITY Malaysia

Our SEGi University Bachelor of Arts (Hons) Visual Communication Design programme equips you with the knowledge, critical thinking, creative approaches and technical skills to pursue a promising career in the creative design industry.

This programme focuses on the development of thinking process and the ability to solve design problems creatively; the understanding of key principles and practical applications; and up-to-date industry technologies and methodologies used in solving complex design problems; as well as career-relevant concentration in the areas of graphic design, illustration, packaging, digital imaging and visualisation.

 

Programme Structure

Programme Structure of BA (Hons) Visual Communication Design in SEGi UNIVERSITY Malaysia

Year 1

Year 2

Year 3

  • Exploring Adobe Software

  • Design Fundamentals

  • History of Art and Design

  • Painting

  • Illustration

  • Typography

  • Photography

  • Graphic Design

  • Layout Design

  • Packaging Design

  • Creative Thinking

  • Basic Animation

  • Print and Editorial Design

  • Web Publishing

  • Advertising Media Strategy

  • Marketing and Consumer Behaviour

  • Environmental Design

  • Branding and Corporate Identity

  • Moving Images

  • Discourse

Digital Imaging

Art Direction

Copywriting

Entrepreneurship

Internship Practice

Portfolio Preparation and Final Project

Dissertation

Entry Requirement

Entry Requirement of BA (Hons) Visual Communication Design in SEGi UNIVERSITY Malaysia

  • STPM/A-Level (2 principal passes with minimum CGPA 2.0); OR

  • Pass in any Foundation or Pre-U programme with minimum CGPA 2.0 or equivalent qualification; OR

  • Pass in any Diploma programme with minimum CGPA 2.0; OR

  • Any equivalent qualifications that are approved by the MQA; AND

  • Pass in an art assessment and interview for entry qualification with no background.

Career Prospects

Career Prospects of BA (Hons) Visual Communication Design in SEGi UNIVERSITY Malaysia

Graphic Designer, Art Director, Web Designer, Interactive Media Designer, Photographer, Typographic Designer, Copywriter, Account Planner and Strategic Planner.

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