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Asia e University

Selangor, MalaysiaPrivate Institution

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2007

Established Year

Yes

Scholarship

15,544

Total Clicks

25

Courses

Global Rankings

#397

World Rank

1001-1400

QS Rank

1501+

Times Rank

Downloads & Services

UNDER-GRADUATE CourseFULL TIME

Bachelor of Business Administration (Honours)

Fees Structure, Admission, Intake & Deadline

Study Mode
FULL TIME
Duration
4 years and 4 months (14 semesters)
Intake
N/A
Tuition Fees
N/A
Level
UNDER-GRADUATE
Exam Accepted
N/A
IELTS
N/A
TOEFL
N/A

Course Intake

JanClosed
FebClosed
MarClosed
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Entry Requirement

Regular Entry

  • STPM / ‘A’ Level or equivalent qualifications with minimum Grade C (CGPA 2.0) in two (2) subjects AND pass in Mathematic and English Language at SPM / ‘O’ Level or equivalent; OR
  • STAM with minimum Grade Jayyid AND Pass in Mathematic and English Language at SPM / ‘O’ Level or equivalent; OR
  • A Diploma / Advanced Diploma OR equivalent qualifications; OR
  • A Matriculation / Foundation Programme or equivalent qualifications with minimum CGPA of 2.00; OR
  • UEC with minimum Grade B in five (5) subjects AND Pass in Mathematic and English Language; OR

Other recognised equivalent qualifications

For Malaysian students only:
Flexible Entry

Accreditation of Prior Experiential Learning (APEL) Entry Requirements:

  • Minimum 21 years of age.
  • Possess relevant working experience.

Minimum English Language Requirements for International Students:

  • Minimum score of 5.5 for IELTS; OR
  • Other recognised equivalent qualification.

Course Outline

Core Subjects

  • Principles of Management
  • Business Mathematics
  • Office Application Software
  • Introduction to Financial Accounting
  • Principles of Marketing
  • Business Statistics
  • Microeconomics
  • Introduction to Finance
  • Human Resources Management
  • Macroeconomics
  • Organisational Behaviour
  • Operations Management
  • Business Law
  • Management Information System
  • International Business
  • Business Research Method
  • Strategic Managemen

Concentration Subjects

  • Marketing and E-Commerce
  • Marketing Management
  • Integrated Marketing Communication
  • Customer Relationship Management
  • Internet Marketing
  • Advertising and Direct Marketing
  • Consumer Behaviour
  • International Marketing
  • Introduction to E-Commerce
  • Intermediate to E-Commerce
  • E-Advertising
  • Accounting and Finance
  • Islamic Financial System
  • Cost Accounting
  • Corporate Finance
  • Investment Analysis
  • Financial Accounting and Reporting
  • Management Accounting
  • Auditing
  • Principles of Taxation
  • Financial Markets and Institutions
  • International Finance
  • Business Information System*
  • Fundamental Concepts of ICT
  • Ethics and Law in ICT
  • Information Systems Analysis and Design
  • The Internet and World Wide Web (WWW)
  • Data Warehousing
  • Decision Support Systems
  • Accounting Information System
  • IS Audit and Control
  • IS Strategic Planning
  • IS Project Management

Applicable to Malaysian Students only

  • Islamic and Asian Civilisations
  • Ethnic Relations
  • Academic Writing
  • Comparative Ethics
  • Social Responsibility Project

Applicable to International Students (in Malaysia)

  • Academic Writing
  • Comparative Ethics
  • Social Responsibility Project
  • Malaysian Studies 3
  • Malay Language for Communication 2

Applicable to International Students (Abroad)

  • Academic Writing
  • Comparative Ethics
  • Social Responsibility Project
  • Fundamental of English Grammar
  • The Web Economy

University Compulsory Subjects

  • Information Literacy and Research Skills 2
  • Entrepreneurship in Asia
  • Asian Studies

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