Diploma in Marketing
Fees Structure, Admission, Intake & Deadline
Course Intake
Entry Requirement
1 Possess Sijil Pelajaran Malaysia (SPM) or equivalent with at least credit in any three (3) subjects OR
2 A pass in Sijil Tinggi Persekolahan Malaysia (STPM) or equivalent with a minimum of Gred C (GP 2.00) in any subject; OR
3 A pass in Sijil Tinggi Agama Malaysia (STAM) with a minimum grade of Maqbul (pass); OR
4 A pass in Sijil Kemahiran Malaysia (SKM) Level 3 in related field and possess SPM with a minimum of one (1) credit in any subject; OR
5 A pass in Unified Examination Certificate (UEC) with Grade B in any three (3) subjects; OR
6 A certificate (Level 3, KKM) or equivalent in a related field
7 Other equivalent qualification recognized by the Government of Malaysia
Course Outline
College Core
- Bahasa Melayu Komunikasi 1 (International Students) or Penghayatan Etika dan Peradaban (Local Students)
- Bahasa Kebangsaan A* or Leadership
- Communication Skills
- Community Service
- Introduction to Entrepreneurship
- Principles of Information Technology
- Rethinking the Malaysian Context
Common Core
- Principles of Management
- Fundamentals of Marketing
- Business Mathematics
- Business Statistics
- Microeconomics
- Macroeconomics
Programme Core
- Basic Financial Accounting
- Introduction to Finance
- English for Academic Purposes
- Accounting for Decision Making
- Financial Systems
- Business Law
- Company Law
- Consumer Behaviour
- Digital Marketing
- Marketing Communication
- Sales Administration
- Services Marketing
Programme Elective
- International Marketing
- Research Methodology
- Human Resource Management
- Introduction to Event Management
Career Opportunity
- Marketing Executive
- Sales Executive
- Product Executive
- Customer Services Executive
- Marketing Consultant
- Digital Marketing Executive
- Social Media Marketing Executive
- Advertising Executive