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Universiti Tunku Abdul Rahman UTAR

Universiti Tunku Abdul Rahman UTAR

Courses
105
Scholarship
Yes
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Bachelor of Business Administration (Honours) Retail Management

  Study Mode FULL TIME
  Level UNDER-GRADUATE
  Duration 3 years (Full-time)
  Tution Fees N/A

As Malaysia continues to grow, the retail industry is set for growth. The management of a shopping mall, from its identity to tenant mix and subsequently to the management of overall shopping mall and tenant relationships, requires special skills and knowledge. Brands to survive and remain competitive in the retail industry, in addition to their marketing and promotional strategies, requires special attention to their display and mechandising decisions.The Bachelor of Business Administration (Honours) Retail Management programme in UTAR emphasises on inculcating strong foundation and innovative application. This programme shapes its students to be analytical and creative in the overall management of retailing. Students will be trained in fundamental areas and eventually progressed to specialised areas concerning retailing. These areas include mechandising , logistics and supply chain management, and customer relationship management.  Graduates of the Bachelor of Business Administrative (Honours) Retail Management are eligible for certain exemptions from the professional examinations of MACS.

CAREER PROSPECTS

  • Mechandising Manager
  • Marketing Manager
  • Senior Buyer
  • Store Manager
  • Shopping Mall Manager
ENTRY REQUIREMENTS
SUBJECTS

Year 1

  • Accounting for Building Management
  • Business Finance
  • Consumer Behaviour
  • English for Business
  • Management Principles
  • MPU1*
  • National Language/Other Language
  • Principles of Macroeconomics
  • Principles of Marketing
  • Principles of Microeconomics
  • Principles of Retailing
  • Quantitative Techniques I
  • Quantitative Techniques II
  •  

Year 2

  • Business Law
  • Consumer Behaviour
  • Customer Relationship Management
  • Elective I
  • Elective II   
  • English for Management
  • Human Resource Management
  • International Retailing
  • Logistic Management
  • Managing Information
  • Merchadise Management
  • MPU1**
  • MPU3
  • MPU4 Co-curriculum
  • Organisational Behaviour
  • Sun Zi's Art of War and Business Strategies
  •  

Year 3

  • Business Ethics
  • Business Project
  • E-commerce
  • Elective I
  • Elective II
  • Entrepreneurship
  • Industrial Training
  • Retail Pricing
  • Service Management 
  • Supply Chain Management in Retail
  • Visual Merchadising & Display
  •  

Elective I - Choose 1 course

  • Financial Accounting
  • Global Marketing
  • Recruitment and Resourcing

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  • Elective II - Choose 1 course

    • Asset Securitisation
    • E-Commerce
    • Statutory And Specialist Valuation

 

  • Elective III - Choose 1 course

    • E-Commerce
    • Leadership and Teambuilding

 

  • Elective IV - Choose 1 course

    • Interpersonal Communication
    • Introduction to Multimedia
    • Public Speaking and Oral Presentation
    • Technopreneurship

    • MPU 1* - Choose 1 course

      • Bahasa Melayu Komunikasi 2 - For International Students
      • Tamadun Islam dan Tamadun Asia (TITAS) - For Local Students
  • MPU 1** - Choose 1 course

    • Hubungan Etnik - For Local Students
    • Malaysian Studies 3 - For International Students
  • MPU 3 - Choose 1 course

    • Business and Society
    • Malaysian Economy

National Language/Other Language - Choose 1 course

  • Bahasa Kebangsaan (A) - For Malaysian only, without SPM-BM credit
  • Communication Tamil For Health Sciences
  • Introduction to French
  • Introduction to German Language
  • Introduction to Japanese
  • Introduction to Korean
  • Introduction to Tamil Language
  • Introduction to Thai Language

 

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