Sunway University Logo

Sunway University

Rating:
★★★★★
★★★★★
Courses
63
Scholarship
Yes
View
635
QS World University Rankings:
601-650
Times Higher Education World University Rankings:
800-1000

BA Hons Branding And Advertising Fees Structure, Admission, Intake, Deadline

  Study Mode FULL TIME
  Level UNDER-GRADUATE
  Duration 3 years
  Intake JAN,APR,AUG
Apply Here View all courses
Overview

Overview of BA Hons Branding And Advertising in Sunway University Malaysia

The BA [Hons] in Advertising and Branding degree programme aims to nurture creative thinkers with the skills and knowledge to investigate, analyse, conceptualise and present visual information and creative ideas. Students will acquire the necessary depth and breadth of specialised and contextual knowledge to address a range of appropriate advertising problems in industry. It is intended for those who wish to become advertising experts within the advertising industry. The subject combines Advertising, Communication, Design, Contextual Studies and Professional Studies with technologies and processes in a coherent and relevant manner. The programme aims to produce world class graduates with a focus on competencies in creativity, critical thinking and entrepreneurial thinking, skills that are transferable across mediums, media and settings.

On successful completion of the programme, the graduates will be awarded with a degree from Lancaster University. They will be awarded two certificates, making them graduates of both Sunway University and Lancaster University.

Career Opportunity

Career Opportunity of BA Hons Branding And Advertising in Sunway University Malaysia

  • Creative director
  • Art director
  • Brand manager
  • Advertising account executive
  • Copywriter
  • Social media manager
  • Creative production manager
  • Account planner
  • Media planner
  • Web media advertising specialist
  • Editors
  • Strategists
Entry Requirement

Entry Requirement of BA Hons Branding And Advertising in Sunway University Malaysia

STPM
Average C or CGPA 2.0 (Minimum 2 principals)

A-Level
Minimum 8 points (Minimum Grade D in at least 2 subjects)

Australian Matriculation
ATAR 55

Canadian Matriculation
55%

Monash University Foundation Year
55%

Sunway Foundation in Arts
CGPA 2.0

Unified Examination Certificate
Maximum 28 points from 5 subjects (all Grade Bs)

International Baccalaureate
Completed with minimum 24 points (excluding bonus points)

Sunway Diploma in Related Field*
CAVG 50% or CGPA 2.0

Specific Requirements

Credit in English at SPM level or equivalent. IEP cannot be used to substitute a lack of Credit in English at SPM or Pre-University level.

Course Outline

Course Outline of BA Hons Branding And Advertising in Sunway University Malaysia

YEAR 1

  • Principles of Advertising
  • Creative Thinking
  • Designing with Type
  • Graphic Communication
  • English for Academic and Professional Communication
  • Conceptual Art Direction
  • Media, Culture & Society
  • Communication Theory and Practice
  • Digital Photography
  • Cultural Literacy

YEAR 2 & YEAR 3

  • Strategic Advertising Campaign
  • Creative Copywriting
  • Global Branding & Identity
  • Media Planning
  • Digital Media Literacy
  • Law & Ethics in Communication
  • Advanced Graphic Communication
  • Research Methodology in Advertising
  • Integrated Marketing Communication
  • Advertising Design & Production
  • Entrepreneurship in the Arts
  • Research Project in Advertising
  • Final Year Project
  • Industrial Training
  • English Communication Skills

Similar Courses

UCSI University

UCSI University

Negeri Sembilan Private Institution Rating:
★★★★★
★★★★★
View all

Sunway University Popular Courses

Top Streams:
International Business Computing Arts Hospitality Hospitality And Tourism Software Business Management Branding And Advertising Hospital Management Arts / Fine Arts Computer Science Data Science Culinary Arts Analytics Actuarial Science View All

Enquiry Now for Admission


CAPTCHA



Copyrights © 2024-25 Education Malaysia. All rights reserved.

Need any help
Chat with us
whatsapp
whatsapp
Talk to Our Expert Counsellors
Hi! Click one of our Counsellors below to chat on WhatsApp